Artificial Intelligence (AI) Apps (Enterprise Level & Excluding – B2C) Market is Driven Mainly By Marketing & Sales And Supply Chain Management Application

Artificial Intelligence (AI) is intelligence delivered by machines. Mobile applications are continually improving with artificial intelligence (AI). AI has changed the business landscape as it is enabling businesses to work faster and smarter. Some businesses use AI to automate business intelligence and analytics processes while others use it to detect fraudulent activities. AI apps are also used as clinical decision support in healthcare, and for advertising and customer support in retail. AI apps adoption is happening across industries for simplifying one or more business processes.

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With rapidly evolving AI apps, it has become necessary for businesses to have the technical infrastructure, strategies, and plans to support AI capabilities and implementation. The Artificial Intelligence (AI) Apps market is segmented on the basis of technology into machine learning, speech recognition, deep neural networks, text analytics, and Natural Language Processing (NLP), image recognition and virtual agents. Machine learning is the largest technology segment which has been adopted across all industries and applications. Shortage of high quality AI-talent and skills is one of the challenges in the adoption of AI in enterprises. While it is observed that there are gaps between AI adoption in different industries, telecom and financial services sectors are the leading adopters of AI, creating competitive advantage using AI apps. In the finance sector, AI Apps are used as applications to detect fraud transactions, for automated report generation, automated credit sourcing, and as a personal financial advisor. At the enterprise level, Artificial Intelligence (AI) Apps are expected to influence organization structure, decisions, technology standards, and internal and external systems.

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